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| Criterion |  Product Strategy DIBB |  Business Strategy Ansoff Matrix |
|---|---|---|
Purposedifferent | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitysame | Low | Low |
Timedifferent | 1-2 h | 45-90 min |
Participantssame | 2-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | DIBB document, Belief list, Bet list, Learning report | Ansoff Matrix, Growth Options, Risk Notes |
Tags1 shared | StrategyDecisionAssumptionsHypothesis | GrowthStrategyMarketPortfolio |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
