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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitysame
MediumMediumMedium
Timedifferent
1-4 Wochen120 min initial, dann laufend60-120 min
Participantsdifferent
5-203-63-8
Formatdifferent
AsyncWorkshop + asyncWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineHEART-GSM Table, DashboardFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
UX researchTrackingBehavior
MetricsUX researchMeasurementSatisfaction
GrowthRetentionConversion
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis