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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitysame
MediumMediumMedium
Timedifferent
1-4 Wochen1-3 hMultiple workshops over several weeks
Participantsdifferent
5-202-82-8
Formatdifferent
AsyncWorkshop + asyncWorkshop + async
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineGap Matrix, Action Plan, Risk NotesHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
UX researchTrackingBehavior
StrategyAnalysisPlanning
GrowthBehaviorRetention
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric