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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumHighLow
Timedifferent
1-4 WochenHalber Tag bis mehrere Wochen1-5 Tage
Participantsdifferent
5-204-12Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncAsync
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineBalanced Scorecard, Strategic Measures, Initiative MapInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
UX researchTrackingBehavior
StrategyMetricsExecution
ValidationExperimentsDemandGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR