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| Criterion | ![]() Decision Making Decision Tree | ![]() UX Research Personas |
|---|---|---|
Purposedifferent | For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitysame | Medium | Medium |
Timedifferent | 30-90 min | 1-3 Tage |
Participantsdifferent | 1-6 | Internes Team |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Decision Tree, Option Map, Assumption List | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | DecisionTreeOptions | ResearchCustomerSynthesis |
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Methods with strong topical overlap with the current selection, not yet in the comparison.





