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Criterion
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration for Flywheel.
Growth
Flywheel
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Purposedifferent
When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.
Complexitysame
MediumMediumMedium
Timedifferent
45-90 min60-120 min1-2 h
Participantsdifferent
2-83-83-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Decision Matrix, Scoring Rationale, Selected OptionFlywheel Map, Friction Points, Growth Levers, Experiment BacklogNorth Star metric, Input metric tree, Measurement cadence
Tagsno overlap
DecisionCriteriaScoringTradeoffs
GrowthRetentionConversion
GrowthMetricsAlignmentRetention
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop