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| Criterion |  UX Design Customer Journey Canvas |  Decision Making Delphi Method |  Product Strategy Counter Metrics |
|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | High | Low |
Timedifferent | 1-3 h | 1-4 Wochen | 30-60 min |
Participantsdifferent | 3-10 | 6-30 Experten | 2-6 |
Formatdifferent | Workshop | Async | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Expert Forecast, Consensus Range, Assumption Notes | Counter Metric List, Guardrail Definitions |
Tagsno overlap | JourneyCustomerService designCanvas | ForecastingExpertsDecisionStrategy | MetricsMeasurementStrategyExperiments |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
