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| Criterion |  Innovation Crazy 8s |  Growth Flywheel |
|---|---|---|
Purposedifferent | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitydifferent | Low | Medium |
Timedifferent | 8-15 min | 60-120 min |
Participantsdifferent | 1-10 | 3-8 |
Formatsame | Workshop | Workshop |
Outputdifferent | Sketch Set, Idea Shortlist, Direction Options | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | BrainstormingSketchingSpeedDivergenceDesign sprint | GrowthRetentionConversion |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
