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| Criterion |  UX Research Contextual Inquiry |  Business Strategy Ansoff Matrix |  Domain Modeling Bounded Context Canvas |
|---|---|---|---|
Purposedifferent | When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When a business context is still loosely outlined, it shapes language, responsibility, and integration space. It clarifies what belongs together and where a boundary needs to hold. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 Wochen | 45-90 min | 1-3 h |
Participantsdifferent | 4-12 Beobachtungen | 2-8 | 3-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Field Notes, Workflow Insights, Pain Points | Ansoff Matrix, Growth Options, Risk Notes | Context Canvas, Glossary, Integration Notes |
Tagsno overlap | UX researchObservationContext | GrowthStrategyMarketPortfolio | Domain-Driven DesignBoundariesModeling |
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