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| Criterion |  UX Research Card Sorting |  Product Discovery Problem Interview |
|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. |
Complexitydifferent | Low | Medium |
Timedifferent | 20-45 min | 30-60 min je Interview |
Participantsdifferent | Based on research question | 5-12 Interviews |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Content groups, Label set, IA hypotheses | Problem Evidence, Risk Notes, Customer Segments |
Tagsno overlap | Information architectureNavigationStructure | DiscoveryInterviewsValidation |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
