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| Criterion |  UX Research Card Sorting |  Product Discovery Outcome-Driven Innovation |  Innovation Lean Startup |
|---|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. |
Complexitydifferent | Low | High | Medium |
Timedifferent | 20-45 min | Mehrere Wochen | Wochen bis Monate je Lernzyklus |
Participantsdifferent | Based on research question | 2-6 researchers plus sample | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Content groups, Label set, IA hypotheses | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision |
Tagsno overlap | Information architectureNavigationStructure | OutcomesInnovationResearchQuantitative | LeanStartupValidationMVP |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
