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| Criterion |  Innovation Brainwriting |  UX Research Empathy Mapping |  Innovation Brainstorming |
|---|---|---|---|
Purposedifferent | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitysame | Low | Low | Low |
Timedifferent | 15-30 min | 30–60 min | 30-60 min |
Participantsdifferent | 3-12 | 4-8 | 4-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Idea sheets, Expanded concepts, Prioritized list | Empathy Map, Assumptions List, Research Gaps | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | BrainstormingCollaborationInclusionIdeas | SynthesisQualitativeWorkshop | BrainstormingIdeationCreativityWorkshopDivergence |
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