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| Criterion |  Innovation Brainstorming |  Innovation Lean Startup |
|---|---|---|
Purposedifferent | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. |
Complexitydifferent | Low | Medium |
Timedifferent | 30-60 min | Wochen bis Monate je Lernzyklus |
Participantsdifferent | 4-12 | 2-8 |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Idea pool, Theme clusters, Shortlist | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision |
Tagsno overlap | BrainstormingIdeationCreativityWorkshopDivergence | LeanStartupValidationMVP |
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