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Criterion
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
HighLowLow
Timedifferent
Halber Tag bis mehrere Wochen30-60 min1-5 Tage
Participantsdifferent
4-122-8Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
Balanced Scorecard, Strategic Measures, Initiative MapICE Table, Top Idea ListInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
StrategyMetricsExecution
PrioritizationScoringGrowthDecision
ValidationExperimentsDemandGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR