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| Criterion |  Business Strategy Balanced Scorecard |  Innovation Brainstorming |
|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | High | Low |
Timedifferent | Halber Tag bis mehrere Wochen | 30-60 min |
Participantssame | 4-12 | 4-12 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | StrategyMetricsExecution | BrainstormingIdeationCreativityWorkshopDivergence |
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