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| Criterion |  Product Discovery Assumption Mapping |  UX Research Card Sorting |
|---|---|---|
Purposedifferent | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. |
Complexitydifferent | Medium | Low |
Timedifferent | 45-60 min | 20-45 min |
Participantsdifferent | 2-8 | Based on research question |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Assumption map, Test backlog, Risk ranking | Content groups, Label set, IA hypotheses |
Tagsno overlap | AssumptionsRiskExperimentsValidation | Information architectureNavigationStructure |
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