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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
LowMediumLow
Timedifferent
45-90 min120 min initial, dann laufend30-60 min
Participantsdifferent
2-83-61-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesHEART-GSM Table, DashboardCompleted Experiment Canvas, Success Metric
Tagsno overlap
GrowthStrategyMarketPortfolio
MetricsUX researchMeasurementSatisfaction
ExperimentsValidationDiscoveryHypothesis
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test