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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() Decision Making Decision Matrix | ![]() Decision Making Force Field Analysis |
|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. |
Complexitydifferent | Low | Medium | Low |
Timesame | 45-90 min | 45-90 min | 45-90 min |
Participantsdifferent | 2-8 | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Decision Matrix, Scoring Rationale, Selected Option | Force Field Map, Change Levers, Risk Notes |
Tagsno overlap | GrowthStrategyMarketPortfolio | DecisionCriteriaScoringTradeoffs | ChangeDecisionStrategy |
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