View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  UX Research Affinity Diagramming |  Product Strategy Product Vision Board |  UX Research Empathy Mapping |
|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. |
Complexitysame | Low | Low | Low |
Timedifferent | 45–90 min | 1-2 h | 30–60 min |
Participantsdifferent | 3-10 | 2-8 | 4-8 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Product Vision Board, Vision Statement, Assumptions and Validation Questions | Empathy Map, Assumptions List, Research Gaps |
Tagsno overlap | SynthesisQualitativeRoot cause | VisionCanvasStrategyAlignment | SynthesisQualitativeWorkshop |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
