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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.
Complexitydifferent
LowMedium
Timedifferent
45–90 min60-90 min
Participantsdifferent
3-103-8
Formatsame
WorkshopWorkshop
Outputdifferent
Theme clusters, Insight statements, Opportunity areasPrioritization Canvas, Hypothesis Backlog
Tagsno overlap
SynthesisQualitativeRoot cause
ExperimentsPrioritizationDiscoveryHypothesis
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test