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Criterion
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Purposedifferent
When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.For a disturbance that's hard to pin down, the method cleanly separates problem, cause, and decision. It reduces mixing when symptoms allow several interpretations.
Complexitydifferent
LowLowHigh
Timedifferent
45–90 min1-2 h2-8 h
Participantsdifferent
3-102-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Theme clusters, Insight statements, Opportunity areasDIBB document, Belief list, Bet list, Learning reportProblem Analysis, Decision Analysis, Risk Plan
Tagsno overlap
SynthesisQualitativeRoot cause
StrategyDecisionAssumptionsHypothesis
Problem solvingRoot causeDecisionOperations
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for 8D Problem Solving.
Operations
8D Problem Solving
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing