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| Criterion |  Architecture Architecture Decision Record |  Business Strategy Ansoff Matrix |  Growth Hooked Model |
|---|---|---|---|
Purposedifferent | An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 15-45 min | 45-90 min | Multiple workshops over several weeks |
Participantsdifferent | 1-3 | 2-8 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async |
Outputdifferent | ADR File, Decision Log, Rationale | Ansoff Matrix, Growth Options, Risk Notes | Hooked loop, Trigger map, Reward design, Ethics check |
Tagsno overlap | ArchitectureRationaleDocumentationGovernance | GrowthStrategyMarketPortfolio | GrowthBehaviorRetention |
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