methodatlas
Method guideDelivery

Shape Up

A practical method guide: clarify prerequisites and materials, understand the complete process, and look up outputs, pitfalls, and stop criteria.

ComplexityMedium
Time6 Wochen Cycle + 2 Wochen Cool-Down
Participants2-4 pro Pitch
FormatWorkshop + async
MaturityEstablished
Plan Shape Up
01

Prerequisite

What needs to be finished first

Complete firstBounded subject

The scope and purpose of Shape Up are stated as a concrete question.

Without scope, Shape Up pitch and bet becomes arbitrary.
Complete firstAccess to relevant perspectives

Raw idea and problem evidence, appetite and team capacity, technical risk perspective and domain decision makers are available.

Without these perspectives, central claims in Shape Up pitch and bet remain unsupported.
02

Preparation

What needs to be ready before start

Materials

Raw idea and problem evidence, appetite and team capacity, technical risk perspective, shared workspace, source links, and decision log.

People / roles

Shapers · betting table · autonomous build team

Pre-read

Collect Raw idea and problem evidence, appetite and team capacity, technical risk perspective in advance and mark open assumptions.

Time needed

Variable shaping; build usually six weeks plus cool-down

Setup

Prepare shaping → pitch → betting table → six-week build cycle → cool-down visibly and calibrate assessment terms before starting.

03

Core question

The one question this method answers

Is the problem important and the shaped solution deliverable within the appetite as a responsible bet?

04

Flow

Phases with goal, actions, output and pitfall

Shape Up separates shaping and building. A pitch contains problem, appetite, solution, rabbit holes, and no-gos. The betting table selects bets; teams receive uninterrupted time and variable scope.

Shape Up pitch and bet

Fictional worked example

shaping → pitch → betting table → six-week build cycle → cool-down as a precise working structure with a fictional example.

Problem/appetite

Problem/appetite information to record

Protokollsuche; sechs Wochen.

Solution

Solution information to record

Drei Facetten plus gespeicherte Suche.

Rabbit holes/no-gos

Rabbit holes/no-gos information to record

Berechtigungsfilter; keine semantische KI.

Bet/scope

Bet/scope information to record

2 Engineers + 1 Designer; Scope auf 2 Facetten reduzierbar.

The example demonstrates the domain logic of Shape Up; worksheets remain blank.

Basecamp: Shape Up

  1. 1

    Shaping

    Shaping

    Goal

    Produce shaped concept so the core question “Is the problem important and the shaped solution deliverable within the appetite as a responsible bet?” can be answered with stronger support.

    Inputs for this step

    • Raw idea and problem evidence
    • appetite and team capacity
    • technical risk perspective

    Actions

    • Set boundaries, rough out elements, and address risks/rabbit holes.
    • Record source, rationale, and open uncertainty directly in shaped concept.

    Output

    shaped concept

    shaped concept · source · uncertainty · next decision

    Quality check

    Is work rough, solved, and bounded?

    Pitfall

    The pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time. Reshape problem and boundaries, preserve fixed time, hammer scope, and make a new bet after cycle end.

    Timing: 10–20 minutes

  2. 2

    Pitch

    Pitch

    Goal

    Produce pitch so the core question “Is the problem important and the shaped solution deliverable within the appetite as a responsible bet?” can be answered with stronger support.

    Inputs for this step

    • shaped concept
    • appetite and team capacity
    • technical risk perspective

    Actions

    • Write problem, appetite, solution, rabbit holes, and no-gos.
    • Record source, rationale, and open uncertainty directly in pitch.

    Output

    pitch

    pitch · source · uncertainty · next decision

    Quality check

    Is there room for team judgement?

    Pitfall

    The pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time. Reshape problem and boundaries, preserve fixed time, hammer scope, and make a new bet after cycle end.

    Timing: 10–20 minutes

  3. 3

    Betting

    Betting

    Goal

    Produce bet so the core question “Is the problem important and the shaped solution deliverable within the appetite as a responsible bet?” can be answered with stronger support.

    Inputs for this step

    • pitch
    • appetite and team capacity
    • technical risk perspective

    Actions

    • Decide pitch, timing, and team capacity as a bet.
    • Record source, rationale, and open uncertainty directly in bet.

    Output

    bet

    bet · source · uncertainty · next decision

    Quality check

    Are team and uninterrupted time available?

    Pitfall

    The pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time. Reshape problem and boundaries, preserve fixed time, hammer scope, and make a new bet after cycle end.

    Timing: 10–20 minutes

  4. 4

    Building

    Building

    Goal

    Produce deployed project so the core question “Is the problem important and the shaped solution deliverable within the appetite as a responsible bet?” can be answered with stronger support.

    Inputs for this step

    • bet
    • appetite and team capacity
    • technical risk perspective

    Actions

    • Hand over project rather than tasks, integrate slices, and hammer scope.
    • Record source, rationale, and open uncertainty directly in deployed project.

    Output

    deployed project

    deployed project · source · uncertainty · next decision

    Quality check

    Is Done deployed within appetite?

    Pitfall

    The pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time. Reshape problem and boundaries, preserve fixed time, hammer scope, and make a new bet after cycle end.

    Timing: 10–20 minutes

05

Artifact

What comes out at the end

Sketch: what the artifact looks like

Shape Up · Pitches, Bets, and CyclesPrepare problem, appetite, and solution shape, make deliberate bets, and deliver autonomously within fixed cycles
Raw Idea -> Shape -> Betting Table -> CyclePitches werden geshaped, gesetzt und in begrenzten Zyklen autonom umgesetzt.Raw Idea bis Hill ChartPitches werden geshaped, gesetzt und in begrenzten Zyklen autonom umgesetzt.Grenzen setzenCommitmentkein Backlog-SogRaw IdeaProblem und AppetiteShapeLösung grob genug machenBetting TableBets bewusst auswählenCycle6 Wochen bauenHill ChartUnbekanntes klären, dann Umsetzung abschließen
Form

Versioned Shape Up pitch and bet with date, sources, owners, and next review.

Versioning / ownership

Retain date, source, assumption state, and decision for every version of Shape Up pitch and bet.

Tool alternatives
  • Shape Up pitch and bet as board or document
  • Source and evidence register
  • Decision and action log

shape-up-working-template.md

Plan Shape Up around its domain steps and the concrete decision question.

Shape Up: Worksheet

Question

To be confirmed

Desired outcome

To be confirmed

Scope

Full initiative Time: Variable shaping; build usually six weeks plus cool-down

Complete this worksheet on paper or in your own document during the work.

Preparation for this scope

Method setup

  • Materials: Raw idea and problem evidence, appetite and team capacity, technical risk perspective, shared workspace, source links, and decision log.
  • Roles: Shapers · betting table · autonomous build team
  • Advance information: Collect Raw idea and problem evidence, appetite and team capacity, technical risk perspective in advance and mark open assumptions.
  • Overall time needed: Variable shaping; build usually six weeks plus cool-down
  • Setup: Prepare shaping → pitch → betting table → six-week build cycle → cool-down visibly and calibrate assessment terms before starting.

Prepare for the work steps

Shaping: Shaping

  • Raw idea and problem evidence
  • appetite and team capacity
  • technical risk perspective

Pitch: Pitch

  • shaped concept
  • appetite and team capacity
  • technical risk perspective

Betting: Betting

  • pitch
  • appetite and team capacity
  • technical risk perspective

Building: Building

  • bet
  • appetite and team capacity
  • technical risk perspective

Shape Up pitch and bet

Problem/appetite

Problem/appetite information to record

...

Solution

Solution information to record

...

Rabbit holes/no-gos

Rabbit holes/no-gos information to record

...

Bet/scope

Bet/scope information to record

...

Enter only real input, sources, and decisions.

Basecamp: Shape Up

Shaping: Shaping

Expected artifact: shaped concept

shaped concept · source · uncertainty · next decision

Entry:

...

  • Is work rough, solved, and bounded?

Pitch: Pitch

Expected artifact: pitch

pitch · source · uncertainty · next decision

Entry:

...

  • Is there room for team judgement?

Betting: Betting

Expected artifact: bet

bet · source · uncertainty · next decision

Entry:

...

  • Are team and uninterrupted time available?

Building: Building

Expected artifact: deployed project

deployed project · source · uncertainty · next decision

Entry:

...

  • Is Done deployed within appetite?

Open questions and next steps

...

Method guide: https://methodatlas.meierhoff-systems.de/en/methods/shape-up/run-sheet

06

Example output

Concrete filled scenario, fictional example

Fictional example for orientation. Counts and timings describe this case and are not universal requirements.

shape-up-beispiel.md

Concrete filled scenario, fictional example

Problem: users search through minutes. Appetite: six weeks. Solution: facets for project, owner, and status plus saved search. Rabbit hole: permission filtering in cross-organisation projects. No-go: semantic full-text AI. Bet with two engineers and one designer; scope may reduce to two facets.

07

Pitfalls

Recognize symptoms and steer against them

Quick overview, the full text is in the matching phase in the flow

  1. ShapingThe pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time.View in phase
  2. PitchThe pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time.View in phase
  3. BettingThe pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time.View in phase
  4. BuildingThe pitch becomes a specification, appetite an estimate, or scope remains fixed despite fixed time.View in phase
08

Stop criteria

When to pause, resolve prerequisites, or choose another approach

Shape Up pitch and bet answers the core question with traceable evidence or explicitly marked uncertainty.
Owners, next actions, and review dates are named for open points.

Method after Basecamp. Curated with 1 sources.

Sources: Basecamp: Shape Up

Flow, timeboxes, and pitfalls are editorially curated practice recommendations based on the listed sources.

Finished the method guide?

Go to the profile for purpose, similar methods, and sources or continue to the next method in the catalog.