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| Criterion |  Product Discovery Working Backwards |  Innovation Rapid Ideation |  Innovation Crazy 8s |  UX Design Design Studio |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 5-20 min | 8-15 min | 1-3 h |
Participantsdifferent | 2-6 | 1-20 | 1-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Ideenpool, Roh-Shortlist, Cluster | Sketch Set, Idea Shortlist, Direction Options | Sketches, Concept Directions, Design Decisions |
Tagsno overlap | VisionNarrativeAlignment | BrainstormingIdeationDivergenceSpeed | BrainstormingSketchingSpeedDivergenceDesign sprint | SketchingCollaborationIdeation |