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| Criterion |  Product Discovery Working Backwards |  Delivery RAID Log |  Growth A/B Testing |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 30 min Setup, dann laufend | 1-4 Wochen | 1-5 Tage |
Participantsdifferent | 2-6 | 1-3 maintaining, briefing for everyone | 1-6 | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Async | Async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | RAID Log, Status Report Source | Experiment results, Decision log, Learning summary | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | VisionNarrativeAlignment | RiskTrackingStakeholdersGovernance | ExperimentsGrowthAnalyticsValidation | ValidationExperimentsDemandGrowth |