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| Criterion |  Product Discovery Working Backwards |  Product Strategy OKRs |  Product Strategy Impact Mapping |  Product Strategy Product Vision Board |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 1-2 h Setup | 45-90 min | 1-2 h |
Participantsdifferent | 2-6 | 2-20 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | OKR set, Measurement plan, Review cadence | Impact Map, Outcome Hypotheses, Delivery Options | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tagsno overlap | VisionNarrativeAlignment | GoalsAlignmentOutcomesMeasurement | OutcomesStrategyBehaviorPlanning | VisionCanvasStrategyAlignment |