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| Criterion |  Product Discovery Working Backwards |  Innovation Lotus Blossom |  Innovation Morphological Analysis |  Innovation Rapid Ideation |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 45-90 min | 1-3 h | 5-20 min |
Participantsdifferent | 2-6 | 3-10 | 2-8 | 1-20 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Lotus Diagram, Idea Themes, Shortlist | Morphological Box, Concept Combinations, Idea Shortlist | Ideenpool, Roh-Shortlist, Cluster |
Tagsno overlap | VisionNarrativeAlignment | BrainstormingIdeationCreativityDivergenceWorkshop | IdeationInnovationCreativity | BrainstormingIdeationDivergenceSpeed |