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| Criterion |  Product Discovery Working Backwards |  Product Discovery Hypothesis Prioritization Canvas |  Product Discovery Test Card |  Product Discovery MVP Test Matrix |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 60-90 min | 20-35 min | 45-75 min |
Participantsdifferent | 2-6 | 3-8 | 1-5 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Prioritization Canvas, Hypothesis Backlog | Test Card with a pre-set threshold | Test Matrix, Test Plan |
Tagsno overlap | VisionNarrativeAlignment | ExperimentsPrioritizationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryOptions |