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| Criterion |  Product Discovery Working Backwards |  Growth Hooked Model |  Growth Flywheel |  Product Strategy Product Vision Board |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | Multiple workshops over several weeks | 60-120 min | 1-2 h |
Participantsdifferent | 2-6 | 2-8 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Hooked loop, Trigger map, Reward design, Ethics check | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tagsno overlap | VisionNarrativeAlignment | GrowthBehaviorRetention | GrowthRetentionConversion | VisionCanvasStrategyAlignment |