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| Criterion |  Product Discovery Working Backwards |  Growth Hooked Model |  Product Discovery Experiment Canvas |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 4-8 h, mehrere Iterationen | Multiple workshops over several weeks | 30-60 min | 20-35 min |
Participantsdifferent | 2-6 | 2-8 | 1-5 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Hooked loop, Trigger map, Reward design, Ethics check | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | VisionNarrativeAlignment | GrowthBehaviorRetention | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |