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| Criterion |  Product Discovery Working Backwards |  Growth Funnel Analysis |  Decision Making RAPID |  Growth Flywheel |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | In complex management decisions, clarity is often missing about who recommends, who agrees, and who makes the decision. RAPID creates this assignment and stabilizes decisions across several levels. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 1-3 h | 45-90 min | 60-120 min |
Participantsdifferent | 2-6 | 1-5 | 3-12 | 3-8 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Funnel report, Drop-off analysis, Optimization hypotheses | RAPID Role Map, Recommendation, Decision Log | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | VisionNarrativeAlignment | AnalyticsConversionGrowth | DecisionRolesGovernance | GrowthRetentionConversion |