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Criterion
Paper illustration of Working Backwards with its method-specific working model.
Product Discovery
Working Backwards
Paper illustration for Flywheel.
Growth
Flywheel
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
4-8 h, mehrere Iterationen60-120 min60–90 min60-90 min
Participantsdifferent
2-63-82-83-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Future Press Release, FAQ, Vision StatementFlywheel Map, Friction Points, Growth Levers, Experiment BacklogStakeholder Map, Engagement Plan, Risk NotesSalience Diagram, Strategy per Class
Tagsno overlap
VisionNarrativeAlignment
GrowthRetentionConversion
StakeholdersAlignmentFacilitationChange
StakeholdersFacilitationAlignmentGovernance
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