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| Criterion | ![]() Product Discovery Working Backwards | ![]() Innovation Brainwriting | ![]() Innovation Crazy 8s | ![]() UX Design Design Studio |
|---|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 4-8 h, mehrere Iterationen | 15-30 min | 8-15 min | 1-3 h |
Participantsdifferent | 2-6 | 3-12 | 1-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Idea sheets, Expanded concepts, Prioritized list | Sketch Set, Idea Shortlist, Direction Options | Sketches, Concept Directions, Design Decisions |
Tagsno overlap | VisionNarrativeAlignment | BrainstormingCollaborationInclusionIdeas | BrainstormingSketchingSpeedDivergenceDesign sprint | SketchingCollaborationIdeation |



