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| Criterion |  Decision Making Wideband Delphi |  Growth A/B Testing |  Product Discovery Experiment Canvas |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | A single opinion rarely holds up for planning when the future is genuinely uncertain. It separates options, evaluation criteria, and open risks. The result is captured as an Estimate Range, Assumption Log, and Expert Consensus Notes. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | High | High | Low | Low |
Timedifferent | 1-4 h or multiple rounds | 1-4 Wochen | 30-60 min | 20-35 min |
Participantsdifferent | 4-12 Experten | 1-6 | 1-5 | 1-5 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Estimate Range, Assumption Log, Expert Consensus Notes | Experiment results, Decision log, Learning summary | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | EstimationExpertsForecasting | ExperimentsGrowthAnalyticsValidation | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |