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| Criterion |  Business Strategy VRIO Framework |  Product Discovery Smoke Test |  Product Discovery Riskiest Assumption Test |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 90-180 min | 1-5 Tage | 1-2 Wochen pro Iteration | 1-5 Tage |
Participantsdifferent | 3-6 | Nutzertraffic | 2-6 | Nutzertraffic |
Formatdifferent | Workshop | Async | Workshop + async | Async |
Outputdifferent | VRIO Table, Strategic Actions | Interest Metrics, Conversion Signal, Learning Note | Prioritized Assumption List, Test Plan, Results Report | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | StrategyDiagnosisBusiness modelCapability | ValidationExperimentsDemandGrowth | ExperimentsValidationDiscoveryAssumptions | ValidationExperimentsDemandDiscovery |