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| Criterion |  Business Strategy VRIO Framework |  Innovation Morphological Analysis |  Business Strategy Business Model Stress Test |  Innovation Reverse Brainstorming |
|---|---|---|---|---|
Purposedifferent | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | 90-180 min | 1-3 h | Half day | 30-60 min |
Participantsdifferent | 3-6 | 2-8 | 3-8 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | VRIO Table, Strategic Actions | Morphological Box, Concept Combinations, Idea Shortlist | Stress Test Report, Action Plan per Scenario | Reverse Ideas, Risk Themes, Solution Ideas |
Tagsno overlap | StrategyDiagnosisBusiness modelCapability | IdeationInnovationCreativity | StrategyBusiness modelRiskDiagnosis | BrainstormingIdeationCreativityRisk |