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| Criterion |  Business Strategy VMGS |  Product Discovery Smoke Test |  Decision Making OODA Loop |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 2-4 h | 1-5 Tage | 15-60 min je Zyklus | 1-5 Tage |
Participantsdifferent | 3-12 | Nutzertraffic | 1-8 | Nutzertraffic |
Formatdifferent | Workshop | Async | Workshop + async | Async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | Interest Metrics, Conversion Signal, Learning Note | Situation Assessment, Decision Loop, Action Updates | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | VisionGoalsStrategy | ValidationExperimentsDemandGrowth | DecisionChangeLearningStrategy | ValidationExperimentsDemandDiscovery |