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| Criterion |  Business Strategy VMGS |  Growth Hooked Model |  Product Strategy OKRs |  Product Strategy Product Vision Board |
|---|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 2-4 h | Multiple workshops over several weeks | 1-2 h Setup | 1-2 h |
Participantsdifferent | 3-12 | 2-8 | 2-20 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | Hooked loop, Trigger map, Reward design, Ethics check | OKR set, Measurement plan, Review cadence | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tagsno overlap | VisionGoalsStrategy | GrowthBehaviorRetention | GoalsAlignmentOutcomesMeasurement | VisionCanvasStrategyAlignment |