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| Criterion | ![]() Business Strategy VMGS | ![]() Product Strategy DIBB | ![]() Product Strategy Product Vision Board | ![]() Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 2-4 h | 1-2 h | 1-2 h | 45-90 min |
Participantsdifferent | 3-12 | 2-8 | 2-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | DIBB document, Belief list, Bet list, Learning report | Product Vision Board, Vision Statement, Assumptions and Validation Questions | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | VisionGoalsStrategy | StrategyDecisionAssumptionsHypothesis | VisionCanvasStrategyAlignment | AssumptionsRiskDecisionDiscovery |



