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| Criterion |  Business Strategy VMGS |  Product Discovery Assumption Mapping |  Business Strategy VRIO Framework |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 2-4 h | 45-60 min | 90-180 min | 1-4 Wochen |
Participantsdifferent | 3-12 | 2-8 | 3-6 | 1-6 |
Formatdifferent | Workshop | Workshop + async | Workshop | Async |
Outputdifferent | Vision Statement, Mission Statement, Goals, Strategies | Assumption map, Test backlog, Risk ranking | VRIO Table, Strategic Actions | Experiment results, Decision log, Learning summary |
Tagsno overlap | VisionGoalsStrategy | AssumptionsRiskExperimentsValidation | StrategyDiagnosisBusiness modelCapability | ExperimentsGrowthAnalyticsValidation |