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Criterion
Views and Beyond method illustration showing its working structure
Architecture
Views and Beyond
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
Views and Beyond organizes architecture into several views so no single diagram has to do everything at once. This makes it possible to choose the representation that fits the stakeholder's question.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumLowHighMedium
Timedifferent
1-3 Tage1-5 Tage1-4 Wochen1-5 Tage
Participantsdifferent
1-4Nutzertraffic1-6Nutzertraffic
Formatdifferent
Workshop + asyncAsyncAsyncAsync
Outputdifferent
Architecture Views, Cross-view Notes, RationaleInterest Metrics, Conversion Signal, Learning NoteExperiment results, Decision log, Learning summaryClick Data, Interest Signal, Learning Decision
Tagsno overlap
DocumentationStakeholdersArchitecture
ValidationExperimentsDemandGrowth
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandDiscovery
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