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| Criterion |  Architecture Views and Beyond |  Product Discovery Fake Door Test |  Product Discovery Smoke Test |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | Views and Beyond organizes architecture into several views so no single diagram has to do everything at once. This makes it possible to choose the representation that fits the stakeholder's question. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Low | High |
Timedifferent | 1-3 Tage | 1-5 Tage | 1-5 Tage | 1-4 Wochen |
Participantsdifferent | 1-4 | Nutzertraffic | Nutzertraffic | 1-6 |
Formatdifferent | Workshop + async | Async | Async | Async |
Outputdifferent | Architecture Views, Cross-view Notes, Rationale | Click Data, Interest Signal, Learning Decision | Interest Metrics, Conversion Signal, Learning Note | Experiment results, Decision log, Learning summary |
Tagsno overlap | DocumentationStakeholdersArchitecture | ValidationExperimentsDemandDiscovery | ValidationExperimentsDemandGrowth | ExperimentsGrowthAnalyticsValidation |