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| Criterion |  Delivery Value Stream Mapping |  Growth Funnel Analysis |  Product Discovery Assumption Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When delivery work dissolves into wait times, handoffs, and hidden effort, Value Stream Mapping makes the actual flow visible. The method exposes bottlenecks, idle time, and feedback loops so lead time and improvement levers become tangible. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-3 h | 1-3 h | 45-60 min | 1-4 Wochen |
Participantsdifferent | 4-10 | 1-5 | 2-8 | 1-6 |
Formatdifferent | Workshop | Async | Workshop + async | Async |
Outputdifferent | Current-state map, Future-state map, Bottleneck list | Funnel report, Drop-off analysis, Optimization hypotheses | Assumption map, Test backlog, Risk ranking | Experiment results, Decision log, Learning summary |
Tagsno overlap | LeanFlowWasteDelivery | AnalyticsConversionGrowth | AssumptionsRiskExperimentsValidation | ExperimentsGrowthAnalyticsValidation |