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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of VUCA Scan with its method-specific working model.
Systems Thinking
VUCA Scan
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.The VUCA Scan helps read difficult situations more precisely. Instead of treating unclarity as generally complicated, the method separates fast change, missing knowledge, systemic entanglement, and ambiguous interpretation.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitydifferent
MediumLowHighMedium
Timedifferent
1-2 h30-90 min1-4 Wochen2-4 h
Participantsdifferent
2-81-106-30 Experten3-10
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesVUCA Map, Response Options, Signal and Learning PlanExpert Forecast, Consensus Range, Assumption NotesStrategy Canvas, Value Curve, ERRC Actions
Tags1 shared
ValueNeedsStrategy
SensemakingUncertaintyComplexityStrategyForesight
ForecastingExpertsDecisionStrategy
StrategyPositioningInnovationValue
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