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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.
Complexitydifferent
MediumMediumLowHigh
Timedifferent
1-2 h90-180 min30-60 minHalf day
Participantsdifferent
2-83-63-123-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesVRIO Table, Strategic ActionsSWOT matrix, Strategic options, Action listValue Chain Map, Lever List
Tags1 shared
ValueNeedsStrategy
StrategyDiagnosisBusiness modelCapability
StrategyAnalysisMarketPositioning
StrategyBusiness modelDiagnosisAnalysis
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