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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
1-2 h90-180 min1-3 hHalf day
Participantsdifferent
2-83-62-83-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesVRIO Table, Strategic ActionsGap Matrix, Action Plan, Risk NotesValue Chain Map, Lever List
Tags1 shared
ValueNeedsStrategy
StrategyDiagnosisBusiness modelCapability
StrategyAnalysisPlanning
StrategyBusiness modelDiagnosisAnalysis
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