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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
1-2 h1-3 hHalf day90-180 min
Participantsdifferent
2-82-103-83-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesPESTLE Map, External Risks, Strategic QuestionsValue Chain Map, Lever ListVRIO Table, Strategic Actions
Tags1 shared
ValueNeedsStrategy
StrategyMarketAnalysis
StrategyBusiness modelDiagnosisAnalysis
StrategyDiagnosisBusiness modelCapability
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