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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration for Cynefin Workshop.
Decision Making
Cynefin Workshop
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.When problems are unclear, chaotic, or only seemingly familiar, standard recipes fall short. A Cynefin Workshop sorts situations by the nature of their problem and connects them with matching action logic.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-2 h1-2 h60-180 min1-3 h
Participantsdifferent
2-82-84-201-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesDIBB document, Belief list, Bet list, Learning reportCynefin Map, Domain-specific Actions, Sensemaking NotesArgument Map, Evidence Gaps, Decision Rationale
Tagsno overlap
ValueNeedsStrategy
StrategyDecisionAssumptionsHypothesis
ComplexitySensemakingDecision
SensemakingDecisionRationale
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