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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of Design Charrette with its method-specific working model.
Innovation
Design Charrette
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Paper illustration of Rolestorming with its method-specific working model.
Innovation
Rolestorming
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 hHalber Tag bis mehrere Tage45-90 min30-60 min
Participantsdifferent
2-810-503-103-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesSketches and Concepts, Consolidated Solution Sketch, Prioritized DirectionLotus Diagram, Idea Themes, ShortlistRollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist
Tagsno overlap
ValueNeedsStrategy
BrainstormingWorkshopCollaborationIdeation
BrainstormingIdeationCreativityDivergenceWorkshop
BrainstormingIdeationCreativity
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