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Criterion
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for Failure Mode and Effects Analysis
Operations
Failure Mode and Effects Analysis
Paper illustration: scenarios and architectural decisions are connected to identified risks.
Architecture
ATAM (Architecture Tradeoff Analysis Method)
Purposedifferent
When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.For a process, product, or service with noticeable failure risks, the method assesses possible failure modes in advance. It directs attention to combinations of occurrence, effect, and detectability.ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation.
Complexitydifferent
MediumMediumHighHigh
Timedifferent
1-2 h1-2 h2-6 hSeveral meetings plus preparation and analysis; total effort depends on scope
Participantsdifferent
2-84-123-10Evaluation team, architects, and relevant stakeholders
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Value Proposition Canvas, Fit Gaps, HypothesesAlignment Map, Open Issues, Decision QuestionsFMEA Table, Risk Priority, Mitigation ActionsPrioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations
Tagsno overlap
ValueNeedsStrategy
AlignmentStakeholdersStrategyFacilitation
RiskQualityOperationsRoot cause
ArchitectureQualityRiskTradeoffsStakeholders
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